Shoes & Sox

2024- present

I began working as a graphic designer for Shoes & Sox in May 2024.

The company is a leading children's footwear retailer with over 80 locations in Australia. My role involves creating a range of marketing materials, including:

• Print: Designing point-of-sale assets like posters, flyers, and promotional materials for sales and campaigns, while resizing them to meet various store display requirements.

• Digital: Developing assets for websites, social media, digital ads, in-store digital screens, email campaigns, and presentations, ensuring visuals are optimized for different platforms and audience ensuring design consistency. 

• Creating adaptable templates for internal use.

• Editing and enhancing images to ensure they are suited for different media and marketing channels

  Sydney, Australia